Sub Club by RevenueCat
Interviews with the experts behind the biggest apps in the App Store. Hosts David Barnard and Jacob Eiting dive deep to unlock insights, strategies, and stories that you can use to carve out your slice of the 'trillion-dollar App Store opportunity'.
Latest Episode
Why AI Probably Won’t Kill Your App (But Ignoring It Will) — Eric Crowley, GP Bullhound (12.11.2025)
Previous Episodes
- How Condé Nast Experiments, Bundles, and Wins — Michael Ribero, Condé Nast
- Buying vs. Building: Scaling Beyond a Single App — Josh Peleg, BlueThrone
- What Subscription Apps Can Learn About Monetization From Gaming — Mathias Gredal Nørvig, Subway Surfers
- Value-Driven Growth: LinkedIn's Billion-Dollar Subscription Strategy — Ora Levit, LinkedIn
- The Post-Attribution Playbook for Growth — Eric Seufert, Mobile Dev Memo
- Signal Engineering: Strategic Data Filtering for Better Ad Performance — Thomas Petit, Independent Consultant
- Optimizing Funnels, Pricing, and Retention at Zumba — Nicole Page & Lucy Levy, Zumba
- The Past, Present, and Future of Building on Apple — John Gruber, Daring Fireball
- Turning a Side Project into a Six-Figure Subscription Business – Eric Duffett, Shot Pattern
- WWDC 2025: What Subscription Apps Need to Know
- Building Apps Faster: How AI and React Native are Changing the Game – Charlie Cheever, Expo
- What Reading.com Learned Testing Prices and Funnels — Tim Dikun, Teaching.com
- Freemium Done Right: Lessons From a Multi-Billion-Dollar App — Chris Hulls, Life360
- Boost Conversion and Retention with Jobs to Be Done — Daphne Tideman, Growth Advisor
- The Subscription Growth Formula: Churn Math, Retention Wins, and Smart Product Bets — Dan Layfield, Subscription Index
- Fueling Growth with AI and Viral Product Features — Ajay Mehta, Portola
- The 2025 State of Subscription Apps Report
- How to Build More Successful Paywalls — Sylvain Gauchet
- How to Optimize User Acquisition Across Major Ad Channels — Shane Ly, AppsFlyer
- How to Maximize Web Subscriptions for Sustainable Growth — Lucas Lovell, Paddle
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